Students are the essence of UCLA and at the heart of the university's mission. Providing financial support to high-achieving students — most of whom are offered financial packages by other top universities — is one way UCLA attracts and maintains a student population marked by excellence, leadership potential, and a pioneering spirit. That's why raising money for scholarships is a top priority during the Centennial Campaign.
It's also why UCLA Chancellor Gene Block is dedicating resources to inspire others to give by launching the UCLA Chancellor's Centennial Scholars Match, aimed at adding $150 million to endowed undergraduate scholarship support during the campaign. Recipients will be known as Centennial Scholars. Through the Centennial Campaign, qualifying gifts of $75,000 to $1 million to undergraduate scholarships will be matched at 50 percent. For example, a $100,000 gift automatically becomes $150,000. Just like that.
Student debt is one of the most urgent challenges affecting college graduates, their families, and the U.S. economy. It keeps many from pursuing their passions and contributing fully to the civic and economic life of their communities. An investment in scholarship support at UCLA has a great return for the recipient and has ripple effects. When more students earn a UCLA degree and graduate with little to no debt, they enter the working world able to take on opportunities based not only on salary considerations but also on their skills and passions.
Raising money to help qualified students from all walks of life earn a UCLA education is a Centennial Campaign priority. It's one of the ways UCLA does the public good.
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